Every year as music festival season rolls around, beyond the hype of lineups and headliners, fashion tends to become arguably the most important part of festival culture.
festival folk
But, Wisconsin has festivals. In fact, over the course of a summer there are 97 of them. Sure they're way different, have odd names like Cheese Curd Fest, ButterFest, Beef-A-Rama, and Musky Fest… So Travel Wisconsin took this known subject and gave it a spin to get neighboring metro areas to consider traveling to The Dairy State.
Every year as music festival season rolls around, beyond the hype of lineups and headliners, fashion tends to become arguably the most important part of festival culture.
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